Turnaround and Restart White Papers and Articles
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Turn Around! A brief guide to starting, growing and turning around your software or Internet business.

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Turnaround and Relaunch White Papers and Articles By Date
The following white papers may give you some ideas about product relaunch, but why not talk to us and tell us about your situation.

Launching New Products and Relaunching Failed Products: Services and Solutions Make More Sense

Improving IT Performance (November 2003)

Value Leverage - Strategies for the resource constrained (October 2003)

Relaunching failed products ( October 2003)

"Thinking strategically about outsourcing with the Vale Profit Chain model" May 2003

"Managing the ecosystem for innovation" Review of Open Innovation by Henry Chesbrough, HBS Press, 2003, (March 2003)

Strategy and Ethics How strategy, ethics and fiduciary responsibilities connect. The role of the board of directors and new directions in corporate governance. (January 2003)

Selling Advanced Telecom Services WIth Business Cases to Telcos and xSPs (August 2002)

A guide to improving your sales success to network service providers such as telephone companies (ILECs, CLECs, xSPs) using business cases and various types of return measures.  This 25 page white paper addresses the issue of how to market, price and sell in the most difficult telecom market ever.
Table of Contents and Executive Summary of White Paper

Selecting the Right Information Management Project (September 2002)

Not the same old waltz Review of Who Says Elephants Can't Dance by Lou Gerstner, HarperBusiness, New York, 2002

Guerilla Marketing For High Tech Firms (March 2002)

Relaunching failed high tech products (March 2002)

White Paper Development: Increase your revenues by focusing upon client performance improvement (January 2002)

Increase your profits (January 2002)

Executing the plan? (December 2001)

After the recession, what? (December 2001)

Bootstrapping a product launch (August 2001)

The end of an era in software - the birth of the solution channel (June 2001)

Drivers of high tech sales - a guide on how to grow your business (March 2001)

Improving Sales Performance: The Economics of High Tech Sales (2001)

Product Launch Checklist (2001)

Twelve Rules for Launch Success (2001)

Modeling Your Sales Strategies (2001)

Fixing Internet and Software Companies (January/June 2001)